Montreal Canadiens mobile app
When the Montreal Canadiens approached us (while at Mirum) to redesign their mobile app, we presented a larger opportunity: to leverage the mobile device and transform it into a gateway for fans to better connect with the franchise. The net result of this became an app that fans love, coupled with the Montreal Canadiens steadily growing loyalty program – Club 1909.
Club 1909 allows fans to do everything from order food to their seats and digital ticketing, to exclusive content and more. We were responsible for developing the Club 1909 brand including nomenclature, look, feel, design, and experience, as well as how to bring it to life in the mobile app.
©2025 REBECCA MCINTOSH